EN
School of Education
Khalil Israfilzade
Assistant Professor
Computer and Information Sciences
Email:
Phone:
Office:
Joined ADA:
kisrafilzada[at]ada.edu.az
552
E310
2023
COURSES
- Data and Computing Skills
EDUCATION
- PhD, Vytautas Magnus University
- MSc, Vytautas Magnus University
- BSc, Azerbaijan Tourism and Management University
PUBLICATIONS
- Israfilzade, K. (2024). Benefits and Risks of Generative AI in Content Marketing. 10. INTERNATIONAL EUROPEAN CONGRESS ON ADVANCED STUDIES IN BASIC SCIENCES, 557–562.
- Israfilzade, K., & Sadili, N. (2024). Beyond interaction: Generative AI in conversational marketing-foundations, developments, and future directions. JOURNAL OF LIFE ECONOMICS, 11(1), 13-29.
- Israfılzade, K. (2023). The Role of Generative AI and Anthropomorphism in Shaping Conversational Marketing: Creating a Matrix for Future Research. The Eurasia Proceedings of Educational and Social Sciences, 32, 132-142.
- Israfilzade, K. & Babayev, N. (2023). Creating complexity matrix for classifying artificial intelligence applications in e-commerce: New perspectives on value creation. Journal of Life Economics, 10(3), 141-156.
- Israfilzade, K., & Guliyeva, N. (2023). The Cross-Generational Impacts of Digital Remarketing: An Examination of Purchasing Behaviours among Generation Z and Generation Y. Futurity Economics&Law, 3(2), 73-94.
- Israfilzade, K., & Baghirova, S. (2022). Comparing the Impact of Brand and User-Generated Video Content on Online Shoppers’ Purchasing Intentions. Management of Organizations: Systematic Research, (88), 69-84.
- Israfilzade, K. (2022). Marketing in the Metaverse: A Sceptical Viewpoint of Opportunities and Future Research Directions. The Eurasia Proceedings of Educational and Social Sciences, 24, 53-60.
- Israfilzade, K. (2021). Conversational marketing as a framework for interaction with the customer: Development & validation of the conversational agent's usage scale. Journal of life economics, 8(4), 533-546.
- Israfilzade, K., & Babayev, N. (2020). Millennial Versus Non-Millennial Users: Context Of Customer Engagement Levels On Instagram Stories (Extended Version). Journal of Life Economics, 7(2), 135-150.
- Israfilzade, K. (2020). What’s in a name? Experiment on the aesthetic judgments of art produced by artificial intelligence. Journal of Arts, 3(2), 143-158.
